Play Magnum Pleasure Hunt in the real world with augmented reality (AR) as the popular online game moves to the streets of Amsterdam.
With the app you can practice your skills beforehand and step right into the action when the game starts. There are chocolate bonbons to catch, cocoa nibs to double the points, greedy mouths to avoid, grand prizes to win and, of course, a NEW Magnum Infinity ice cream for every player.
The campaign took place in the capital of Netherlands between April 22nd and April 29th 2012.



