No matter if it’s a strategic roadmap, an engaging campaign, native app or responsive web.
DIGITAL STRATEGY & CONCEPT
No matter the size of the project, we define, measure and evaluate objectives. And once a product is set to look and behave a certain way, we follow up the objectives consistently. Recognizing where and when value is created is good both for the client and for the end user. User love gives conversion. Conversion translates to client turnover. That’s where we want to be. After all, the definition of a solution is when you actually solve a problem.
Getting a long-term perspective is challenging in disruptive environments. We analyze complex systems and embody strategic thinking in comprehensible causal maps and roadmaps. For us, it’s not only about what to do to keep up the good work. It’s as much about what not to do and what others will be doing. We always travel with a purpose. We always plan with a scope, using both sides of the brain.
If you want to get the most out of world class developers and designers, you need to go beyond creative. Boiling down strategic insights and limiting the action span is the foundation of unique, innovative, scalable and perfectly timed interaction concepts. Apart from being visual and implementable, brilliant concepts create user impressions that can be capitalized in a unique way. Big ideas are great, especially when they can be embodied in tangible products.
TECH CREATIVE & DEVELOPMENT
User Experience design is the nub of differentiation. Working out the user workflow, we outline how the digital workflow spills over to real life, identifying key differentiation points for the future product offering. Over time, our interaction design has become an integral part of our clients’ unique selling proposition. We want you to be different.
Bridging interaction design and tech development with graphic design is one of our core strengths. Working in tight teams ensures an undistorted original concept and a design experience that’s optimized to the technology. While others rely on their external design partners, we’d never decouple tech from creative. The design is, and will always be at our deepest core.
Since the early days, Monterosa has been about innovative development and really short iterations, combined with a feeling for interaction concepts and design. It’s not just code, it’s about being Tech Creative. About bringing awesome products with a strong, measurable impact to hungry markets. We don’t do average stuff. We make difference.
Open data is here to stay. We embrace openness and have years of experience developing custom frameworks for accessing backend systems. Innovative use and an increased viral spread is good, but we don’t stop there. User participation, transparency and availability are the cornerstones of building a happy user base that feels invited. We can’t do everything, but we know how to open doors. It’s your party.
The legacy expression in the industry would be Quality Assurance. But you don’t get rave reviews for just meeting the standards. We don’t do standard stuff. And as time goes and the positive innovation effect decreases, you have to improve quality to stand out. That’s why we work with some of the best in the trade to make sure we make everything in our power to exceed expectations. Looking back, it has proven to be quite successful.
MARKET & PLANNING
The mobile space is a fierce, competitive market – the field of App Discovery is just one of many examples. Why are some more successful standing out in the crowd? There’s no such thing as just one answer when it comes to apps and mobile services. But like everywhere, there is definitely myths, stats and best practice. We don’t believe in miracles, we just deconstruct them to create something new. Every single day.
Launch and planning
Customer satisfaction is much about luck and timing. But It’s also about skillful communication and impeccably clear packaging of an offer, be it a one-off campaign or a an integrated campaign. Years of experience in marketing and advertising, gives a feel for how to market the products we make. We understand the complex causality of our clients and end users, we know the disruptive world of mobile.
LABS & KNOWLEDGE
Labs & Stats
Curiosity is our major driver – staying hungry is about putting great effort in research, intel and trial projects together with our partners. Labs insights help transform information into knowledge, feeding back to tech and interaction design. Leave the testing and and the failing to us, we’ll be happy to be your RnD!
Knowledge is power. Workshops and inspirational speeches apart, we often give classes at some of the best interactive schools, speak at conferences and invite to meet-ups. If you like the concept of learning by doing, there’s also a six months internship program. Book a speaker or apply to the internship program!